LEXUS ALL NEW NX

  • lexus_nx_1
  • lexus_nx_2
  • lexus_nx_3
Scope:

Creative Development Mobile Site Website

Objective

LemonXL has helped to develop this minisite to provide a platform to present the Amazing Sharpness of Lexus NX. Also, users have a chance to register for the test drive and get more information of this new car.

Idea

To present the design methodology, different NX sharp images have been used to present the soul of NX. And with the car highlight section, four sub sections have been created to present the sharp elements within the car.

In the design aspect, full-screen layout development has been used in order to have the biggest visual impact to the visitors, with the Parallax design, users can easily surf between the sessions to understand the whole story of Lexus NX.

With the increasing needs of mobile browsing, this Lexus NX site has a separate mobile site to improve the user experience of those mobile users also.


Recent works